Blog
What are the alternatives to Trade Shows?
We know that stockists like to see a product before they buy, they like to ensure that the products they are investing in are good quality. The big question is …. “Is there another way for you to get your products SEEN without the time and expense of attending a...
What is the real cost of exhibiting at a Trade Show?
How many of you really know the cost of exhibiting at a trade show? According to Display Wizard, a staggering 50% of trade show exhibitors don’t measure their ROI (Return on Investment). Which 50% are you in? It’s important to assess whether your...
What to do after exhibiting at a Trade Show
Congratulations … the work starts here !! Attending a trade show reminds me of having my first child ! Once he was born I thought I could have a rest, yes the nurses did laugh! I on the other hand just wanted someone to help me with what to do next. So...
Getting ready for your first trade show
Preparation is key Many independent business owners dream of getting their products into shops, and trade shows are often seen as a fantastic way to make that happen! If you're gearing up for your first trade show or exhibition, it's completely normal to feel a mix of...
Simple guide to prospecting
Don’t Keep Your Products a Secret! Your products are ready, the brochure is complete, you have set your prices at the right price point, and you have taken time to identify your ideal stockists. Now, the next step is to get yourself out there! Don't be shy at this...
How to find your ideal stockist
Are you struggling to get your products stocked in certain shops? Do you wonder why some shops refuse to sell your products? If you answered yes to either question, don't worry, it's not your products that are stopping the sales. You might just be targeting the...
All businesses need a good plan
How to create a well-designed wholesale brochure Growing a small business requires strategic planning, creativity, and consistent effort. It’s about knowing where you are, where you want to go, and the steps to get there. Below is a comprehensive guide to creating a...
Are you neglecting your existing stockist?
Value your existing stockist, it’s a two way relationship Bringing in new business is always important, but marketing should not end when the first order is received. Spending just one hour a day engaging with existing stockists can provide a range of benefits,...
££ Fortune is in the Follow up ££
By now you should have added all your leads to one system, but the work doesn’t stop there. It is important to follow up on all the leads collected at a trade show. Don’t assume that interested prospects will call you back, as you have invested a lot of money in...
5 Useful tips: What to include on your Trade Website
5 Useful Tips We have compiled a list of tips that can be helpful for you to include on your wholesale website. Our team has over 15 years of experience in dealing with retailers and these are the top topics we have been asked during that time. Not only will these...
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